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Category: BUSINESS

  • Improved Road and Railway Boosts Kenya and Intra-African Trade

    During the Nile Food Basin Egypt to Kenya Exhibition.

     

     

     

     

     

     

    Improving transport infrastructure between Cairo and Johannesburg will greatly improve trade within the African continent.

    According to Egypt’s Ambassador to Kenya, H.E. Wael Nasr Eldin Attiya, the road infrastructure within the continent is seventy percent complete, and with various countries such as Egypt having completed their sections, they will see increased volumes of trade.

    “We are sure that trade within our two countries and the continent in general will improve once the ongoing infrastructure projects are complete. By this, we mean both road and railway as crucial in facilitating the movement of goods. We have problems in countries that have conflict, but once these issues are solved, we believe it will be complete in no time,” says Egypt’s Ambassador to Kenya, H.E. Wael Nasr Eldin Attiya.

    Speaking on the sidelines of the Kenya-Egypt trade mission in Nairobi, Wael added that countries must also work to eliminate various non-tariff and tariff barriers as they continue to stifle trade within the continent.

    The Ambassador adds that the port of Mombasa continues to be a pivotal point in facilitating trade between Egypt and Kenya, with the proximity between the two countries also working to the advantage of exporters and importers.

    Further, he adds that the imbalance in trade between Kenya and Egypt is due to Mombasa being a gateway to East and Central Africa. Wael says trade volumes between the two countries continue to increase thanks to improved relations.

    At the center, Egypt’s Ambassador to Kenya H.E Wael Nasr Eldin Attiya, takes a look at the Exhibition at Serena Hotel.

     

     

     

     

     

     

    “Transport by ship from Cairo to Mombasa currently takes about 14 days which is quite fast thus we are encouraging companies from both Kenya and Egypt to explore this route as we wait for the completion of other logistics infrastructure,” He added.

    The ambassador has also lauded the entry of the Egyptian bank into the Kenyan market saying it will enable trade between business people from both countries. Speaking at the same event CIB Kenya CEO Daphne Maina said the bank will enable and facilitate trade between the two COMESA nations.

    The Kenya-Egypt trade mission is organized by the Egyptian Food Export Council and features a series of productive visits by Egyptian companies to wholesale market areas and key supermarket chains in Nairobi. The Kenyan companies will also have an opportunity to have B2B meetings with the 26 companies during the two-day event.

  • Boost for customer-facing staff as pesapal introduces a digital tipping solution

    Pesapal client service officer Erick Isigi shows a merchant how to use the new tipping feature on the Sabi POS Machine. The new feature enables customers to add tips to their bills when transacting.

     

     

     

     

     

     

     

     

     

    Pesapal, a leader in building payments and business tools for Africa, has released a new feature that allows customers to add a tip directly on its POS devices.

    This new feature will be available on all Pesapal Sabi POS terminals and aims to make tipping easier and more convenient as cashless transactions continue to grow across East Africa.

    “As transactions go cashless, we are adapting our POS machines to accommodate digital tipping. With this new feature, we are providing a convenient way for customers to show their appreciation for good service,” Pesapal Technical Director Fred Mwangima said.

     

     

     

     

     

     

    According to the McKinsey Global Payment Map, Africa’s domestic e-payments market is expected to see revenues grow by approximately 20 percent per year, reaching around $40 billion by 2025. With this new feature, customers can now effortlessly include a tip to their total bill amount right on the POS machine, eliminating the hustle of searching for cash tips.

    “We are responding to the current dynamics of the payment landscape that has seen a surge in digital payments. Tipping is a great incentive for attendants to provide great service, but it has become more difficult in the post-COVID era as most consumers migrate toward cashless transactions,” Pesapal Group CEO Agosta Liko said.

    The introduction of this new feature makes the checkout process simple for both the merchant and their customers. When the customer is ready to pay, the POS will display the total amount due, along with options for adding a tip. Customers can choose from preset tip percentages or enter a custom amount. The tip amount is then added to the total bill, and the transaction is complete. The tip will then be directly transferred to their mobile wallet.

    In recent years, merchants across multiple industries, including hospitality, retail, service, entertainment, healthcare, and fuel stations, have embraced digital technology. Advances in payment acceptance have led to transformative results, and the digital tipping experience will be an extension of that push to digitize these industries.

    Merchants who already have the terminal can easily activate the feature through a simple software update.

  • 24-Year-Old Lady Wins Inaugural SportPesa Mega Jackpot Bonus of 2024

    24-year-old lady takes home first SportPesa Mega Jackpot Bonus win of 2024

    In a spectacular turn of events, 24-year-old Christine Adhiambo Muganda emerged triumphant as the inaugural winner of the SportPesa Mega Jackpot Bonus for the year 2024.

    A dedicated Health Records student at the Kenya Medical Training College in Oyugis, Muganda showcased her sports prowess by accurately predicting the outcomes of an impressive 15 out of 17 matches.

    Hailing from Oyugis in Homabay County, Muganda received the thrilling news via a mobile text message at precisely 10:00 p.m. on a Sunday. The serendipitous moment was a stark contrast to her humble beginnings, as she recalled placing her bet the morning before while en route to church. Her ritual of combining sports enthusiasm with a heartfelt prayer for good fortune paid off spectacularly.

    “It was then that I remembered placing my bet the previous morning while on the way to church, even as I prayed to God for good tidings. Only after receiving a call from SportPesa confirming the same on Monday did I accept that indeed I had won,” recounted the soft-spoken Muganda, who has been an avid participant on the SportPesa platform for the past two years.

    This significant win, totaling an impressive 2,335,528 shillings, not only serves as a financial windfall for Muganda but also stands as a testament to her strategic acumen in the realm of sports betting. Her consistent dedication to the SportPesa platform over the past two years has now culminated in a well-deserved victory, showcasing the exhilarating blend of skill, intuition, and unpredictability that defines the world of sports predictions. Muganda’s success adds a new chapter to the narrative of sports enthusiasts who find fortune through both strategy and chance in the captivating realm of sports betting.

    Meanwhile, the SportPesa headquarters played host to the triumphant return of Vincent Onyala and Anthony Omondi, co-captains of the revered Kenya 7s Rugby team, Shujaa. The dynamic duo, fresh from their victorious campaign in Dubai, where they clinched the first leg of the World Rugby HSBC 7s Challenger Series by defeating Chile 12-5 in the finals, presented their trophy to SportPesa CEO Hon. Capt. Ronald Karauri during a courtesy visit.

    “This was an awesome experience for the team; we knew where and how we wanted to start our campaign back to the top to make it into the top 4, and by the end of the tournament, we were the team to beat, which was indeed the icing on the cake”, expressed Anthony Omondi of the SportPesa-sponsored
    squad.

    Looking ahead, the co-captains acknowledged the formidable task that lies ahead for Shujaa in the remaining legs of the World Challenger Series. With two more legs to navigate, the team remains focused on the challenges and prospects of reclaiming their position in the World Rugby 7s Series. The upcoming legs in the World Challenger Series are scheduled for Montevideo, Uruguay, from 8th to 10th March, and Munich, Germany, from 18th to 19th May. The SportPesa-sponsored squad remains resolute in their pursuit of excellence on the global rugby stage.

    “This was a sweet win, but we can’t bask in the victory for too long because we know it is going to get tougher, so we have to recover fast, moving into the next tournament. Thanks to SportPesa, we can now take on the incredible task ahead of us to get out of relegation and back to the World Series,” explained Onyala.

    Noting that the boys gave a good account of themselves in Dubai, Onyala added that preparation for the next leg will include a lot of team bonding and cohesion exercises while closely monitoring the other top three sides, namely, Uruguay, Japan, and Chile.

    #ShindaMoreNaSportPesa

  • The new Showmax is revolutionising streaming for Africa

     

     

     

     

     

     

     

     

    The new Showmax has arrived to change the game for streaming in Africa.

     

    Ten months after MultiChoice, Comcast’s NBCUniversal and Sky announced a joint streaming vision for Africa, the new Showmax is here, featuring a refreshed brand and a massive content lineup, all delivered on a powerful new streaming platform.

     

    At the heart of the new offering is the world’s first standalone Premier League plan for mobile, with all 380 games offered live on Showmax Premier League for just Ksh 500 a month.

     

    In addition, there are two more Showmax plans available to customers in 44 African countries: Showmax Entertainment on mobile for an unbelievable Ksh 300 a month, as well as the Showmax Entertainment plan, where the monthly price falls from Ksh 760 to Ksh 650 per month.

     

    “There are currently just over 450 million smartphones in the hands of individuals across Africa … and more than 250 million avid football lovers on the continent,” says Marc Jury, CEO of Showmax. “Showmax Premier League is a game-changing product that gives individuals a ticket to the football they love, wherever they are, on the device they always have with them, at a price that’s impossible not to love.”

     

    “Africa is incredibly important to the Premier League and our clubs; 20% of TV audiences on any given matchday come from Africa,” says Richard Masters, Premier League CEO. “We are delighted with this Showmax initiative, which puts the Premier League in your pocket at a new price point so that millions more can enjoy our fantastic competition.”

     

    Core to the success of Showmax’s streaming ambitions in Africa is a new technical platform that is robust and built to scale. With the launch of Showmax, the Peacock streaming platform will be active in more than 70 countries and is continually enhanced by the combined expertise of thousands of engineers. The world-class platform has brought millions of viewers popular events such as Super Bowl LVI, the FIFA World Cup Qatar 2022 final, the Olympics and WrestleMania 39. On 13 January, Peacock’s exclusive AFC Wild Card Game became the biggest live-streamed event in US history, reaching 27.6 million viewers and a record 16.3 million concurrent devices. In 2023, Comcast won a Technology and Engineering Emmy Award for its sports viewing experiences across Peacock, Sky and Xfinity.

     

    “Peacock’s best-in-class technology platform will deliver a world-class streaming experience to Showmax audiences,” said Patrick Miceli, Executive Vice President & Chief Technology Officer, Direct- to-Consumer & International, NBCUniversal. “The Peacock platform was designed from day one to support both live and on-demand content, including the biggest live sporting events, so we look forward to extending that capability and reliability to the new Showmax.”

     

    Alongside the Premier League, the new Showmax also opens the door to a thrilling entertainment universe spanning a wide range of stars and stories across multiple genres. With no fewer than 21 new Showmax Originals launching in February alone, there will be more than 1 300 hours of Showmax Originals produced in the coming year, representing a significant 150% increase in production output compared to the year before.

     

    Complementing this powerful African content slate is an international offering that will give viewers cause for celebration. As a result of MultiChoice’s partnership with Comcast’s NBCUniversal and Sky, Showmax is guaranteed an ongoing supply of the world’s most popular titles from the media giant’s renowned brands, including Universal Pictures, Focus Features, NBC, Peacock, DreamWorks Animation and Telemundo. The stellar content lineup includes films like the latest instalment in the hit Fast franchise, Fast X, and Wes Anderson’s comedy-drama Asteroid City; procedural drama series such as NBC’s The Irrational starring Jesse L. Martin; and Peacock original comedy series Killing It, from the creative team behind Brooklyn Nine-Nine, starring Craig Robinson.

     

    Showmax will also continue to draw from the likes of Paramount, including Mission Impossible: Dead Reckoning and Halo S2 in February, and HBO, with new seasons of House of the Dragon, The Last of Us, True Detective, and The White Lotus on the way.

     

    Showmax’s content offering is further boosted by its focus on the African market and strengthened by the vast creative and commercial presence already established by MultiChoice. “Nobody understands Africa like we do. Showmax is putting the continent first with a powerful streaming service that will revolutionise streaming in Africa in 2024,” says Calvo Mawela, MultiChoice Group CEO.

     

    With the content and platform providing strong foundations for the new Showmax, ease of access for customers is another key business priority. As the first streaming service in Africa to make mobile downloads possible for offline viewing and the first to launch a mobile-only plan, Showmax has now delivered incredibly competitive new price points, with a growing network of payment options available to customers.

     

    This payment ecosystem is facilitated by Moment, another MultiChoice joint venture partner. Working with more than 200 payment partners such as banks, mobile money providers, retailers and payment schemes, Moment is building the broadest pan-African payments network. In addition, DStv customers will continue to have the option of adding Showmax to their DStv bill each month and benefitting from significant discounts. Showmax will be announcing additional partnerships soon that will offer even more value to customers.

     

    The new Showmax app will become available in app stores from 23 January 2024 onward, as part of a staggered migration process across 44 markets. This is an ongoing process that starts next week and will be completed in February this year. Existing Showmax customers will begin receiving communication with information on how to access the new app this week and by 12 February 2024 the new Showmax will be live in all markets.

     

    The new Showmax is revolutionising streaming for Africa

    • Exciting new era driven by Premier League in your pocket, global partnerships for the world’s best international content, and a multi-million-Rand investment to increase African Originals by 150%
    • Affordability is key to Showmax’s ambition and goal to be number one streamer in Africa

    Showmax Entertainment drops to Ksh 650 a month

    Showmax Premier League mobile plan is Ksh 500 a month

    Showmax Entertainment Mobile offered for just Ksh 300 a month

    Bundled offers from Ksh 700

     

  • Mandatory Security Vetting and Licensing for Private Security in Sporting and Entertainment Sectors

     

     

     

     

     

     

     

     

    By James Nyaigoti

    The Government through Private Security Regulatory Authority has today launched Mandatory nationwide security vetting, training and licensing of all bouncers, body guards, event stewards, door supervisors, event security, VIP protection, close protection and crowd control security personnel.

    Present during the occassion were various stakeholders including; Private Security Regulatory Authority, bouncers, body guards, event stewards, door supervisors, event security, VIP protection and crowd security personnel.

    The move will help instill professionalism in the sector, through the training of rays of skills and knowledge while in the line of duty.

    “Today, the Government firmly commences the Immediate and Mandatory nationwide security vetting, training and licensing of all bouncers, body guards, event stewards, door supervisors, event security, VIP protection, close protection and crowd control security personnel.Let it be clear from the onset, vetting, training and licensing is not a choice but a Non-Negotiable requirement of the Law.” Said Director General of the Private Security Regulatory Authority.

    Insecurity is not only from physical harm, but also biological weapons and other new sophisticated methods. Hence the need for more training.

    The constitution requires all security personnel to undergo training. To equip them with expansive ray of skills.
    This initiative is a critical pillar of the Government’s broader security reform
    agenda and particularly a great milestone in addressing the various skills and
    knowledge gaps within this cadre of workers in the private security industry.
    As custodians of safety and order in entertainment venues, recreational facilities and sporting establishments; bouncers, body guards, event stewards, door
    supervisors, event security, VIP protection, close protection, and crowd control
    security personnel are subject to and MUST, at all times respect and comply with
    the provisions of the Private Security Regulation Act No. 13 of 2016.
    The Private Security Regulation Act is the Magna Carta for this industry; it is the
    script that we all must stick to. The act has outlined the rules of engagement –
    break them, and you will become a guest of the state.

    Section 21 and 28 of the Act require that no person shall engage in the provision
    of private security services unless that person has undergone mandatory security
    vetting, training and licensing in accordance with the Act Sections 21 and 28 are not mere suggestions; they stand as legal binding.

    In strict compliance with the law, a person offering the services of any of the
    above refenced security personnel must undergo security vetting, be registered
    and licensed to operate as a private security service provider.Further, all bouncers, body guards, event stewards, door supervisors, event security, VIP protection, close protection, crowd control security personnel or any other person hired or otherwise engaged to ensure order and safety on premises.

     

  • The Kenyan Education Fund (KEF) enlists support of 161 new scholars to break poverty cycle

    Kenya Education Fund (KEF) county director, Mr Francis Nganga

     

     

     

     

     

     

     

     

    By Steve Sabai,

    In a significant stride towards the barriers that keep millions of Kenyan children out of high school, the Kenyan Education Fund (KEF) is delighted to announce the enrollment of 161 new students into its life-changing scholarship program.

    For the past 19 years, KEF has been unwavering in its commitment to providing access to quality education for financially underprivileged youth, addressing the root causes of poverty, gender-based violence, and injustice. With 600 active students, the organization is taking a giant leap this January by extending full high school scholarships to a new cohort, covering four years of high school and one year of college, bringing the total of active students to 761.

    Speaking at the well-organized event, the county director (KEF), Mr.Francis Ng’ang’a, lauded the beneficiaries for their effort and promised to work closely and ensure the needy students achieve a full education. He was optimistic that the support could be extended to more needy students once the organization gets more funds.

    Each of the 161 students will receive comprehensive support to ensure their academic success and holistic development. The scholarship package includes school tuition, room and board, uniforms and shoes, textbooks, a scientific calculator, sanitary pads, exam fees, and participation in KEF workshops.

    This scholarship goes beyond mere financial assistance; it is a beacon of hope for those who may otherwise be unable to pursue their education due to poverty, drought, lack of accessibility, or cultural practices. KEF successfully transitions 99% of its students from high school to university, actively breaking the cycle of poverty and fostering self-reliance.

     

     

     

     

     

     

     

     

    B”Education is not just a ticket to a better life for these students; it is a catalyst for positive change within their communities.” Monsheila, a representative of KEF.

    Over the years, KEF has empowered over 4,000 students, most of whom are now self-reliant contributors to their communities. The organization’s impact resonates in the success stories of individuals who have overcome adversity, turning dreams into reality through education.

    As KEF continues to champion the cause of education for all, regardless of religion, race, ethnicity, or gender, the organization invites fellow Kenyans to join the work by supporting underprivileged children around them. Together, we can create a more inclusive and empowered society through the gift of education.

  • WAMA International Opens The Third ALDO Store in East Africa At The Hub Karen Mall

    Founded in 1972, ALDO delivers fashion to a diverse customer base at prices that make keeping up with seasonal styles a luxury within reach. Every shoe

    and accessory selection plays a role, and the newly opened store has an up-to-date collection that is currently in season worldwide.

    ALDO shoes Pillow Walk technology aims to elevate our customer experience by effortlessly fusing style and comfort. Crafted with molded sock foam, it offers targeted padding at the heel and ball of the foot, ensuring day-long comfort.

    The dual-density foam effortlessly absorbs impact, providing a luxurious, comfortable feel right from the start.

    WAMA International has the exclusive license to establish, own, and operate ALDO stores in Kenya. The company is committed to providing a unique shopping experience to its customers in Kenya by bringing world-renowned brands like ALDO to Kenya, having successfully introduced various international brands to Libya, Rwanda, and Uganda.

    Customers can enjoy up to a 50% discount during the grand opening. The offer runs for the rest of the opening week. ALDO promises an exciting shopping experience that has made it a household name in fashion footwear and accessories.

  • A Mega X-Mas for SportPesa Jackpot Bonus Winner

    With less than three weeks to go until the end of the year, just one prediction stood
    between 41-year-old John Matata, and the hundreds of millions of shillings in prize money at stake in the SportPesa Mega Jackpot.

    Matata who lives in Nairobi but hails from Machakos got 16/17 predictions correct, taking home 10,315,693 shillings and setting himself and his family up for a mega Christmas holiday.

    “I am extremely delighted for winning this week’s Mega Jackpot Bonus by SportPesa. I will take my time to plan and ensure that this money helps and changes our lives as a family for the better”, said the father of two.

    Matata’s win continues the lucky streak, that has since seen 10 winners walk away with more than ten million shillings this year from the Mid-week and Mega Jackpot Bonus. It comes a week after Mr. Solomon Mnang’at, a businessman from Kapenguria in West Pokot County walked away with 4,791,803 shillings after getting 15/17 correct predictions.

    Matata who has been betting with SportPesa since 2016, urged for caution from punters while placing bets.

    He noted that many young people will be at home this holiday season and may be lured into irresponsible gambling in the hope of making a kill of the Mega Jackpot that currently stands at over 340 million shillings.

    In addition to the Midweek and Mega Jackpot Bonuses, SportPesa has so far rewarded 60 players in the ongoing ‘Jishikie Kienyeji Hii Krisi’ Christmas campaign with 42 lucky winners receiving 5,000 shillings weekly.

    At the close of the campaign, one lucky winner who holds an inspiring and moving story of what their year has been will walk away with a Christmas shopping bonanza worth Kes 100,000, courtesy of SportPesa.

  • Bring Your Creative Ideas to Life With The Galaxy Tab S9

    Bring Your Creative Ideas to Life With The Galaxy Tab S9

    Creativity is the human art of imagining new ideas for personal expression, problem-solving and innovation. Once a creative idea is created in the mind it usually seeks out a canvas or plain where it can be brought into the world. At the Galaxy Unpacked event held in July this year, Samsung unveiled the Galaxy Tab S9 series which includes the Galaxy Tab S9 Ultra, Tab S9 Plus and Tab S9 base, the tech giant’s flagship tools for going from creative ideation to creation.

    The immersive displays of the Galaxy Tab S9 series are the ideal backdrop for any project. With Multi Window, up to three apps can display as an organized grid of easily adjustable windows. Do research in a browser, reference an image from Samsung Gallery and sketch out ideas in Samsung Notes, all simultaneously in one view. Or with Pop-Up View, apps can be viewed as floating windows while still showing the full home screen.

    When travelling or working on the go, Galaxy Tab S9 series’ Book Cover Keyboard and DeX Mode can simulate a desktop experience with maximum tablet portability. The Book Cover Keyboard’s adjustable angles and backlit keypad feel like a lightweight PC. Meanwhile, DeX Mode has an easy-to-follow cursor, flexible window resizing and positioning, and Second Screen capabilities to mirror or extend the PC screen to tablet. In a Google Meet call, collaborate more easily by sharing the screen and co-editing a live Samsung Notes document at the same time.

    For every stroke of genius that comes to mind the Galaxy S Pen. Offering a pen-on-paper-like experience, Galaxy Tab S9 series and S Pen are now both IP68 rated for water and dust resistance, opening up more possibilities for where users can capture and express their ideas. The S Pen can also write in search bars, browsers and app stores, and new bidirectional charging ensures it gets power no matter which way it faces when in its cradle. Users can upgrade to the S Pen Creator Editing for an even more premium experience. The S Pen Creator Edition is designed with textured material for a comfortable grip and a wider tilt angle that makes creating more intuitive. Two types of pen-tips are also available, a hard type for natural drawing experiences and a soft type for paper-like writing experiences.

    Designed to inspire spontaneous productivity as well as enhance creativity, the Galaxy Tab S9 series is a powerhouse for creative portfolios with new and enhanced apps for every personal passion. Fan-favorite GoodNotes offers a new note-taking and journaling experience on Android for the first time, launching exclusively for Galaxy tablet users. Plus, notes created in GoodNotes on all platforms can easily be shared and co-edited simultaneously.

    The pro-level LumaFusion video editing app makes work easy when creating sharable content. Images and videos even large files taken on your Galaxy smartphone camera can be easily shared to Galaxy Tab S9 series with Quick Share. LumaFusion takes full advantage of Galaxy Tab S9 Ultra’s expansive screen to ensure editing videos is precise.

    Clip Studio Paint has been transformed into a streamlined tablet interface for drawing, painting and more. Meanwhile, ArcSite empowers designers and professionals by transforming their creative vision into meticulously crafted 2D CAD blueprints, comprehensive site plans, and accurate estimates. Through close collaboration with Google to optimize large screen experiences, users can benefit from partner apps to easily complete tasks and turn ideas into reality on the Galaxy Tab S9 series.

    The series comes in two colors, Beige and Graphite and three sizes: 14.6-inch on Tab S9 Ultra, 12.4-inch on Tab S9+, and 11-inch on Tab S9.

  • LG Spreads Holiday Cheer with Charitable Initiative: Buy a Home Appliance, and Support a Charity of your Choice

    LG Spreads Holiday Cheer with Charitable Initiative: Buy a Home Appliance, and Support a Charity of your Choice

    Leading electronics manufacturer LG has today announced the launch of a heartfelt initiative aimed at spreading the festive season spirit to those in need. In a move that reflects the company’s commitment to corporate social responsibility, LG has introduced a special campaign that encourages consumers who purchase LG Home Appliances to contribute to charitable causes.

    Under this unique initiative, customers will be requested to vote for a charity initiative of their choice upon the purchase of eligible LG home appliances. Voting will be done on the LG.Com website, via the Smile with LG platform, with each vote being equivalent to KES. 5,000. The donations will then be directly channeled to the corresponding cause. This initiative aligns with LG’s core values of making a positive impact in the communities it serves and underscores the company’s dedication to creating a better world.

    “LG believes in the power of giving back and making a difference in the lives of those less fortunate. We are excited to launch this campaign that allows our customers to share the joy of the festive season by contributing to charitable causes while enjoying the latest innovations in home appliances,” said LG Electronics EA Corporate Marketing Manager, Maureen Kemunto.

    The campaign covers a wide range of LG home appliances, including refrigerators, washing machines, dishwashers, microwaves and more. Customers who purchase eligible products during the campaign period will automatically be part of this charitable initiative, contributing to the selected causes with every purchase.

    LG Electronics has partnered with the Rotary Club of Nairobi Madaraka and the Rotaract Club of University of Nairobi (UoN) Afya for this campaign, ensuring that the funds raised will be directed toward impactful projects that address critical needs within the community.

    Rotary Club of Nairobi Madaraka President, Rotarian Joel Wandurwa, expressed enthusiasm about the campaign, stating, “We are thrilled to launch this initiative in collaboration with LG Electronics to extend goodwill and serve the less fortunate members of our community. This endeavor allows us to create lasting and sustainable impacts in the communities where these projects are being implemented.”

    The Rotary Club of Nairobi Madaraka is part of Rotary International which is one of the largest service organizations in the world. The Rotaract Club of UoN Afya is a community service organization for young adults aged 18 and over which was chartered in August 2019 as a sponsored ‘baby’ Club of the Rotary Club of Nairobi Madaraka. The club is mainly composed of students from the University of Nairobi, School of Medicine. The mission of Rotary is to “provide service to others, promote integrity, and advance world understanding, goodwill, and peace through the fellowship of business, professional, and community leaders”. It is a non-political and non-religious organization. There are over 46,000 member clubs worldwide, with a membership of 1.4 million individuals, known as Rotary members.