CEO Joan Okorodudu during the interview with various Media Organisations.
By James Nyaigoti,
Joan Okorodudu, the founder of Isis Modelling Agency, one of the most prestigious modelling agencies in Africa, has announced her plan to revolutionize the modelling industry by scouting and empowering talented models from all over Kenya and the continent.
Okorodudu met with local and international media personalities on Wednesday at Isis Models Nairobi office at Darosa Plaza, Karen, to share her vision and strategy for the upcoming year.
She revealed that she will be launching a nationwide talent hunt to discover and nurture models from remote and marginalized areas such as Turkana, Samburu and West Pokot.
The selected models will have the opportunity to participate in the next edition of Africa’s Next Super Model, a prestigious modelling competition that showcases Africa’s finest talent in the modelling industry.
Okorodudu emphasized that her goal is to make Isis Models more inclusive and diverse, where girls of any size, height, colour can showcase their talents and represent the beauty and diversity of Africa.
A group photo with the ISIS Models,
“Isis Models will be inclusive to stay ahead of the trend by making sure that black girls in Kenya and Africa get the opportunity of the runway,” she said.
Okorodudu also highlighted the achievements of Isis Models in the past few years, such as scouting young girls from South Sudan even in the Kakuma Refugee Camp, and helping them launch successful modelling careers in the US, UK, Paris, and other international markets.
She also announced that she had decided to make Kenya the headquarters of Isis Models, after the country hosted its inaugural Africa’s Next Super Model event on October 28, 2023. She said she will create a fashion hub in the country that will create opportunities for fashion designers, make-up artists and models.
She also revealed that she will bring international fashion brands such as Louis Vuitton, Gucchi, and other brands to Kenya to work with black models and turn them into world-class professional supermodels.
Okorodudu expressed her optimism and excitement about the future of modelling in Africa and urged the media and the public to support her initiative.
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